Moms are nurturers, lovers, and all-around badasses. Mother’s Day is meant to celebrate the women in your life who have nurtured you or your children in some way, blood-related or not. So whether you’re looking for something perfect for mom, the mother of your children, or Mother of Dragons, we’ve got you covered with these picks from mom-owned businesses.
We want to support mom-run brands this Mother’s Day (and every day). Here are some ideas to add to your cart — for your mama, your SO, or your wishlist.
Bring out her sparkle
Remind her that she emanates beauty with a gift that she can rock with confidence.
Pieces of beautiful jewelry inspired by powerful women? We’ll take one of every type, please.
We’re loving the Goddess Collection by Awe Inspired, with necklaces featuring historical legends such as RBG, Joan of Arc, and Frida Kahlo, as well as Greek and Roman goddesses like Aphrodite, Persephone, and Hera.
The mom behind the brand: Founded in 2017 by three-time cancer survivor Jill Johnson and her son, Awe Inspired set out to be “the Livestrong of fine jewelry: a brand that would make meaningful and exceptional quality gifts for anyone looking to honor a survivor in their life.”
Need a little help with a could-be-better hair day? Drybar is the place to be. It’s a great stop for pre-meeting, photoshoot, or interview confidence. Fun fact: our founder Amanda Goetz would visit a Drybar for a quick styling sesh before meetings to look and feel her best. Drybar offers gifts and kits, and gift cards are coming soon!
The mom behind the brand: Alli Webb went from being a stay-at-home mom of two boys to founding a now $250+ million company that was acquired in 2019 by Helen of Troy. Instead of feeling guilty for not being a SAHM, she lives by this truth: “If you love your job and what you're doing, you will be a happier, better mom.”
Cherish your past, present, and future fam by creating and savoring memories.
We just took a DNA test and turns out we’re 100 that (amazing, strong, and confident) bitch. 23andMe is an at-home DNA test that can help you trace your lineage and ancestry without complicated lab work. Give mom the gift of an exciting discovery of culture, health, and genetics.
The mom behind the brand: Anne Wojcicki co-founded 23andMe in 2006 to help now 12+ million people safely and securely explore everything about themselves and their family. Although Anne is incredibly successful, she wants her children to grow up grounded: “It’s so easy to be like, ‘I don’t have to do laundry again. I don’t have to cook again.’ But then you’re not normal. If I’m raising kids, I need to be focused on helping implement that normalcy.”
Know a mom who wants to be the scrapbooking, save-every-memory-forever type? Chatbooks lets you create beautiful, low-cost photobooks for any moment through monthly photo book subscriptions or one-time gifts.
ICYMI: We had the CMO of Chatbooks, Rachel Hofstetter, on our Clubhouse series. Read the summary here.
The mom behind the brand: Vanessa Quigley and her husband started this company in 2014 because she had trouble keeping up with photo prints and scrapbooks of her seven (!!) kids. We don’t blame her. Hats off to this mama for sharing her incredible solution with the world.
Spark her sexy
Okay, maybe save these picks for the mom in your life who didn’t give birth to you.
Who knew undies could be so exciting? Spanx is a shapewear, underwear, and clothing brand you can find in just about any department store. In fact, the brand name has become synonymous with shapewear. The women in your life will appreciate some tummy-smoothing shorts, comfy activewear, or really flattering leggings (like these faux leather ones) from Spanx.
The mom behind the brand: Sara Blakely is a self-made billionaire who bootstrapped Spanx starting at age 27. Now, it’s a household name and beloved brand for women’s shapewear. Besides being a billionaire, Sara is a mom of four kids (including twin boys).
Oh hello, tasty CBD gummy that helps get you in the mood and embrace pleasure. This might be an awkward gift to send your own mother, but it’s definitely a hot pick for the mother of your kiddos. (Try SLEEP or STRESS gummies and drops for your mom.)
We have it on good word that women love our SEX gummies.
“I love the sex gummies. It’s like a buoyant cloud around my brain that keeps me from thinking about everything else I could be.”
The mom behind the brand: Founder Amanda Goetz is a single mom of three young kids who started this CBD company during a pandemic and while navigating a divorce. She believes in empowering women to push back against the expectation to “have it all” and “do it all” without help from people, therapy, and products like CBD.
We’re calling it: Mother’s Day 2021 is going to be a year to remember, give the women in your life lots of pampering, praise, and products from mom-owned businesses. We can’t wait to see what you give or get. Even if your kids forget (or are too young to use an online checkout), you deserve the best weekend. Be sure to tag us on Instagram or Twitter with your picks @house__of__wise.